Florida continues to hold its place as the top travel destination in the United States, welcoming a record-breaking 34.61 million visitors in the third quarter of 2024.
Despite efforts to attract international tourists, the dip in local tourism contributed to an overall decrease in the state's visitor figures for the year.
Being inducted into the VISIT FLORIDA Tourism Hall of Fame is the greatest moment of my professional life. And to have shared the moment with my family, friends, mentors, peers, and colleagues is still overwhelming.
