The ITB Berlin fair has begun, running until March 7th, with a strong presence from the Feria Internacional de Turismo de América Latina (FIT) through a prominent stand to promote its upcoming edition, scheduled for September 28th to October 1st, 2024, in Buenos Aires.

Andrés Deyá, president of FIT and the Federación Argentina de Asociaciones de Empresas de Viajes y Turismo (FAEVYT), highlighted the importance of FIT as one of the five most important tourism fairs in the world. In this context, the presence in Berlin provides an ideal platform to promote the attractions of FIT, both for business dealings and for general public visitation. The diverse range of experiences and opportunities offered by the Argentine provinces and more than 50 countries worldwide is emphasized.

During the visit to the FIT stand at ITB Berlin, Andrés Deyá was accompanied by Daniel Scioli, Secretary of Tourism, Environment and Sport; Yanina Martínez, Undersecretary of Tourism; Fernando Brun, Ambassador of Argentina in Germany; and representatives from the private sector.

Deyá emphasized the pride it represents for the country to showcase the enormous potential of FIT in different parts of the world. He highlighted that the success of the fair is the result of teamwork between the public sector and all actors in the private sector, concluding by affirming that FIT is synonymous with tourism.