Valletta, Malta – Malta’s capital will welcome the global travel and tourism industry from October 7 to 9 as it hosts the World Travel & Tourism Council (WTTC) Global Summit 2026, one of the sector’s most influential international gatherings.

The event will bring together CEOs, tourism ministers, investors, and industry leaders to discuss the future of travel and tourism, sustainable growth, innovation, and public-private collaboration.

Malta’s selection as host reflects the country's remarkable tourism success in recent years. According to WTTC's latest Economic Impact Research, the Travel & Tourism sector is expected to contribute nearly US$4.9 billion to Malta’s economy in 2026, representing 16.9% of the nation’s GDP, while supporting more than 72,000 jobs, equivalent to over one in five jobs nationwide.

In 2025, Malta welcomed approximately four million international visitors, strengthening its position as one of Europe’s most dynamic tourism destinations.

WTTC President & CEO Gloria Guevara said Malta exemplifies how tourism can drive prosperity, create opportunities, and generate long-term value for communities and businesses alike.

"Malta represents exactly the type of destination that is helping shape the future of Travel & Tourism. It stands not only as an exceptional host nation but also as a destination that demonstrates how tourism can deliver sustainable growth and lasting benefits," Guevara said.

The summit will be organized in collaboration with the Malta Tourism Authority and the Government of Malta, turning Valletta into the global meeting point for the travel and tourism industry for three days of discussions on the opportunities and challenges shaping the sector's future.

With tourism continuing to play a vital role in Malta’s economy, the WTTC Global Summit 2026 is expected to highlight the destination’s success story while providing a platform for global leaders to explore new pathways for investment, innovation, and sustainable development.