India’s travel and tourism industry is on a remarkable trajectory, with projections to double its value to $523 billion by 2034, according to Julia Simpson, President and CEO of the World Travel and Tourism Council (WTTC). Speaking with PTI (The Press Trust of India), Simpson emphasized the sector’s vital role in India’s economic development and job creation, positioning it as a cornerstone of the nation’s future growth.

Currently contributing $256 billion, equivalent to 7% of the country’s GDP, India’s tourism sector employs 45 million people—a figure expected to rise to 63 million in the next decade. Simpson lauded India’s unparalleled cultural heritage, historical richness, and exceptional hospitality, describing it as one of the most extraordinary travel destinations in the world.

Growth Coupled with Sustainability

While the tourism sector expands, India is demonstrating improved efficiency in managing greenhouse gas emissions. Simpson called for continued sustainability initiatives, especially in aviation. “Sustainable aviation fuel (SAF) will be key as air travel grows. Incentivizing its production is a step toward reducing the environmental footprint of tourism,” she stated.

India’s focus on renewable energy and decarbonizing road transport under Prime Minister Narendra Modi’s leadership is also paving the way for a more sustainable future.

Preserving Coastal Tourism and Natural Beauty

Simpson highlighted the importance of safeguarding India’s coastal regions, which are highly vulnerable to climate change. Coastal areas, home to nearly half of global tourism activity, need robust environmental strategies to protect natural habitats.

“India’s tourists seek authentic experiences—its pristine beaches and ecosystems, not urban sprawl,” she said, citing international examples like Miami’s climate-resilient infrastructure as potential blueprints for India.

Driving Economic and Social Progress

Tourism in India plays a dual role: driving economic growth and fostering social inclusion. It provides opportunities for professionals in fields like AI, marketing, and engineering while also creating pathways for informal workers to transition into formal employment.

Recognizing tourism’s transformative potential, the WTTC is committed to collaborating with the Indian government. Simpson highlighted regular discussions with Indian ministers during global events like the World Travel Market to address sustainability, infrastructure development, and innovation in tourism.

A Bright Future for Indian Tourism

India’s tourism industry stands at the cusp of a new era, bolstered by strong government initiatives, an unwavering commitment to sustainability, and its unmatched global appeal. As it embraces inclusive growth, the sector is set to shine as a catalyst for economic and social transformation, offering visitors an unforgettable blend of heritage, hospitality, and natural beauty.