From February 27 to March 1, 2026, Discover Saint-Martin, the international promotional brand of the Office de Tourisme de Saint-Martin, played a leading role in promoting Saint-Martin during the 4th edition of the Salon du Voyage, de la Croisière et des Vacances de la Guadeloupe, reinforcing the island’s positioning within the regional market.

Over three days, representatives of the Office de Tourisme de Saint-Martin — Narissa Page, Sylvio Irish-Richardson and Malaïka Hunt — engaged directly with visitors, highlighting the destination’s diverse tourism offering and strengthening the long-standing cultural and economic ties between Saint-Martin and Guadeloupe.

The event provided an opportunity to showcase the island’s unique blend of turquoise-water nautical activities, including sailing, diving and watersports; its world-class gastronomy that has earned Saint-Martin recognition as the culinary capital of the Caribbean; its signature cultural, music and sporting events; and its distinctive Franco-Caribbean lifestyle. Visitors discovered that Saint-Martin offers far more than sun and sea — it delivers a multifaceted travel experience that combines European elegance, Caribbean authenticity, boutique hospitality, private villas, beachfront resorts and vibrant marina life.

The stand was supported by key tourism partners including Auto-Discount, SXM One Island and Emotion Boat Club, reflecting the strong public-private collaboration that underpins Discover Saint-Martin’s destination strategy. Additional partners — Funseaker, Creole Rock Watersports, Tijon, Jolie Beach SXM, The Forest, Hommage and Grand Case Beach Club — contributed prizes for promotional contests, enhancing visitor engagement and reinforcing brand awareness among the Guadeloupean public.

Through strategic regional outreach, direct consumer interaction and collaborative marketing initiatives, Discover Saint-Martin continues to strengthen destination visibility, foster sustainable tourism growth and solidify its position as a premium Caribbean destination within the French West Indies.