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ABC MUNDIAL celebrates 12 years and strengthens its position as a leading international news outlet with record audience growth
ABC MUNDIAL is a global news multiplatform that includes a bilingual website, active social media presence, a YouTube channel, a weekly newsletter aimed at industry professionals, and its new streaming program, Panorama ABC MUNDIAL, broadcast every Saturday. It offers journalistic content in multiple formats, tailored to audiences in Latin America, Europe, and international markets.
The international news multiplatform ABC MUNDIAL celebrates 12 years since its founding on November 5, 2013, establishing itself as a leading reference for audiences in Latin America, Mexico, Colombia, Argentina, and Spain, with an editorial focus that covers tourism, business, international politics, technology, and global affairs. With indicators confirming sustained growth, the outlet is experiencing its greatest expansion phase since its creation.
Throughout 2025, ABC MUNDIAL reached 4.9 million monthly visits on its website and more than 5 million combined views across social media, driven primarily by readers in Latin America and Europe. Meanwhile, the English-language edition continues to expand its reach in strategic markets such as the United States, Europe, India, Japan, Taiwan, and Southeast Asia, positioning itself as an informational bridge for specialized global audiences.
A Global Platform in Constant Evolution
Since 2013, ABC MUNDIAL has evolved into a multiplatform ecosystem integrating a bilingual website, a YouTube channel (33,700 subscribers and 1.7 million monthly views), online radio, social media, and special projects such as @losviajesdekarina. Its current structure includes 25 sections dedicated to politics, economy, tourism, air connectivity, business, technology, sports, and international analysis.
The English-language edition has grown from a complement to a strategic pillar, positioning the outlet before a global, specialized audience seeking reliable information on international trends.
Editorial Presence in Strategic Markets
Growth has driven the creation of reporting teams in several countries:
Colombia (Director: Raúl Zapata), Mexico, Argentina (Editor-in-Chief: Pablo Pla), Spain and Europe (Héctor Heredia), Italy (Pablo Munini), India (Deepak Dhawan), Peru, and the Caribbean.
One of the most significant advances is the strengthening of ABC MUNDIAL Colombia, which expanded editorial coverage in tourism, investment, air connectivity, and economics, tailored to the local market.
Raúl Zapata emphasized:
“Colombia is a strategic market for regional and global tourism. We work to provide rigorous, up-to-date information that helps understand the country’s economic and tourism dynamics.”
He also highlighted the value of having a team based in Bogotá:
“Being close to the industry allows us to produce high-quality content and respond to the specific needs of the Colombian market.”
Zapata projected the outlet’s regional role:
“What we are building is a regional platform with a global perspective, designed to support the growth of Colombia’s tourism industry.”
Coverage at the World’s Major Tourism Events
ABC MUNDIAL maintains a presence at the most relevant events in the tourism sector, including:
IPW (United States), FITUR (Madrid), ANATO (Bogotá), FIT (Buenos Aires), and CHTA Marketplace (Caribbean).
This participation strengthens its positioning as an international media outlet for industry professionals and end consumers.
A Global B2B Newsletter
The outlet operates a weekly newsletter reaching 40,000 travel agencies and sector organizations, including FAEVYT, WTTC, ANATO, ALTA, and CHTA, with presence across Latin America, Spain, the United States, and the Caribbean.
An International Team
Growth is supported by an international staff led by founder Ileana Karina Giorgenello and Editor-in-Chief Pablo Pla, alongside correspondents Héctor Heredia, Enzo Moreira, Alejandro Ledezma, Pablo Munini, Juan Cruz Clemente, Deepak Dhawan, Paz Dohanue, and Raúl Zapata.
ABC MUNDIAL and Vivir De Viaje formalized a strategic alliance during the opening day of IPW. Representing ABC MUNDIAL, Pablo Pla and Ileana Karina Giorgenello, together with Henning Kretschmer for Vivir De Viaje, signed an agreement for joint promotion and collaborative production of tourism content. This partnership strengthens regional reach and expands coverage capabilities in the international tourism sector.
Looking Ahead
Founder Karina Giorgenello stated:
“These 12 years reflect a growth process that exceeded expectations. The consolidation of the English edition and our presence in new markets reinforce our commitment to rigorous, professional international journalism.”
ABC MUNDIAL Launches a New Product: Panorama, Its Weekly Streaming Program
As part of its expansion and content diversification, ABC MUNDIAL recently launched an audiovisual product: Panorama ABC MUNDIAL, a weekly streaming show broadcast every Saturday on the outlet’s YouTube channel. Hosted by Karina Giorgenello and Pablo Pla, the program offers special coverage from major destinations and international events, combining analysis, travel, culture, and global trends. With twelve episodes published, Panorama ABC MUNDIAL has quickly positioned itself as a dynamic window for audiences in Latin America, Spain, and the Spanish-speaking diaspora, adding thousands of weekly views and strengthening the outlet’s audiovisual presence.
With nearly 5 million monthly users, more than 5 million social media views, and a globally expanding English edition, ABC MUNDIAL begins a new phase focused on expanding its leadership in tourism, business, and international news.