ITB Berlin: For WTTC, Tourism Will Represent 11 Percent of the Global Economy by 2034
Berlin, Germany, March 4, 2025.

Berlin, Germany, March 4, 2025.
Perth, Australia – During a press conference at the World Travel & Tourism Council's (WTTC) 24th Global Summit, Virginia Messina, Senior Vice President of WTTC, and Nejc Jus, WTTC's Director of Resear
Julia Simpson, President and CEO of the WTTC, presented the results of the Economic Impact Research (EIR) 2024 during her working visit to Mexico and estimated that it will be a record year for travel and tourism in the country.