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EICMA 2026: Italjet combines Italian design and art with its new Roadster 400
Italjet transformed its space at EICMA 2026 into an experience combining design, history and visual culture. ABC Mundial spoke with Massimo Tartarini, the company’s CEO, about the brand’s latest developments and the launch of the Roadster 400, a motorcycle drawing inspiration from the styling of the 1950s.
The Roadster 400 stands out for its design and technical solutions, including the DLAS front steering and suspension system. It is powered by a 394cc engine producing 41.5 hp and 41.2 Nm of torque, paired with a CVT transmission. Its claimed weight is 151 kilograms, and it features full LED lighting and a TFT display.
One of the most striking elements of the stand, however, was the artistic presentation of the motorcycles. Iconic works from art history, including the Mona Lisa and Gustav Klimt’s The Kiss, were reinterpreted with motorcycles integrated into their scenes.
The display invites visitors to explore visual details and references throughout the exhibition. Italjet’s approach highlights how motorcycle design can engage with art, creativity and Italian identity.