The economic impact of Caribbean Travel Marketplace 2026, the Caribbean’s premier tourism industry event, is expected to extend far beyond its official closing, according to Colin C. James, CEO of the Antigua and Barbuda Tourism Authority.

Speaking with ABC Mundial, James explained that the national strategy behind hosting the 44th edition of the event, held from May 12–15, is focused on transforming international visibility into long-term economic growth opportunities for local businesses and entrepreneurs across Antigua and Barbuda.

James highlighted the presence of more than 40 international hospitality and tourism journalists covering the event, describing it as “excellent news” for the twin-island destination. According to him, the extensive media exposure will continue to elevate Antigua and Barbuda’s profile in key international markets long after delegates return home.

Local Products as Global Ambassadors

Beyond media coverage, Antigua and Barbuda also used the event as a platform to showcase locally made products and support small businesses. Gift bags distributed to hundreds of international delegates featured artisanal jams, local preserves, traditional Antiguan hot sauces, and handcrafted products made by local artisans.

“The inclusion of these items provides additional exposure for our small businesses among some of the most influential partners in the global tourism industry,” James stated.

The initiative aims to create new indirect business opportunities for local producers while strengthening the country’s tourism identity through authentic cultural products.

Efficient Logistics and Community Integration

James also expressed confidence in Antigua and Barbuda’s ability to successfully host more than 500 international delegates, emphasizing the efficiency of the logistical operations organized around the event.

Hotels located throughout the northern corridor of the country were strategically utilized to facilitate transportation to and from the American University of Antigua (AUA) Conference Center, the main venue for the conference.

In addition, the Antigua and Barbuda Tourism Authority exclusively hired local transportation providers to manage airport transfers, hotel shuttles, and delegate transportation throughout the event.

According to James, this operational structure not only ensured a seamless experience for attendees but also reinforced the country’s commitment to sustainable tourism development and direct economic participation for local communities.

With this approach, Antigua and Barbuda continues to strengthen its position as a world-class Caribbean destination capable of transforming major international tourism events into tangible long-term benefits for its citizens and local economy.