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ABC Mundial officially opens a representation in Colombia headed by journalist Raúl Zapata
ABC Mundial, the renowned multiplatform online news outlet, has announced the opening of a new office in Bogotá, Colombia.
This expansion strengthens the international newspaper’s commitment to the region and extends its network of correspondents to closely follow news from Colombia.
The ABC Mundial office in Bogotá will be under the direction of journalist Raúl Zapata, who will focus on generating content centered around tourism. This initiative is aimed at professionals in the field, entrepreneurs, and travelers, providing relevant and up-to-date information about the Colombian tourism sector.
ABC Mundial offers a wide range of content including text, photos, and videos on its website, maintaining the traditional newspaper format. Additionally, it has an online radio station accessible from the platform’s homepage and at https://tunein.com. All content is also published on ABC Mundial's social media channels: YouTube, Twitter, Instagram, and Facebook.
A Commitment to Tourism and Quality Information ABC Mundial stands out for its dedication to Business-to-Business (B2B) relations and offers free access to a Consumer (B2C) portal. Weekly, it sends a newsletter with the main news to travel agencies in Colombia, Argentina, Mexico, Spain, Chile, and Paraguay, thus facilitating the connection among players in the tourism sector.
Journalist Ileana Karina Giorgenello, owner of ABC Mundial, and Raúl Zapata, director of the outlet, lead a team of journalists located in various cities around the world. Among them are Pablo Pla (editor-in-chief in Buenos Aires, Argentina), Héctor Heredia (head of correspondents in Europe), Enzo Moreira and Pablo Munini (Italy), Juan Cruz Clemente (Spain), Alejandro Ledezma (Argentine Litoral and Paraguay), Jorge Gavioli (Uruguay), and Deepak Dhawan (India).
Reach and Statistics of ABC Mundial Monthly visits:
- Website: 950,000 visits
- Own social networks: 1,450,000 visits
- YouTube channel ABC Mundial TV: 1,700,000 visits
- Bounce rate: 40%, indicating strong interaction and significant growth.
Audience Segmentation:
- Main markets: Latin America (Argentina, Colombia, Mexico, Uruguay, Paraguay, Spain)
- Other international markets: Europe, Southeast Asia (especially Taiwan and Japan), India (English version).
Details and Reach of the B2B Newsletter The ABC Mundial B2B Newsletter is a crucial source of information for tourism professionals, reaching a vast network of travel agencies and tourism associations.
With this new office in Bogotá, ABC Mundial strengthens its presence in Latin America and continues its mission to offer quality information and relevant content for the tourism industry and other key sectors. For more information, visit the ABC Mundial website and follow their updates on social media.