Brand USA’s Canada Connect Strengthens Cross-Border Tourism Amid Challenges
Despite facing headwinds in Canada-U.S. relations, the U.S. tourism industry is doubling down on its efforts to keep Canadian travelers engaged.

Despite facing headwinds in Canada-U.S. relations, the U.S. tourism industry is doubling down on its efforts to keep Canadian travelers engaged.
Florida continues to hold its place as the top travel destination in the United States, welcoming a record-breaking 34.61 million visitors in the third quarter of 2024.
U.S. Travel Association President and CEO Geoff Freeman issued the following statement congratulating President-Elect Donald Trump:
At the 2024 International Tourism Fair - FIT (Feria Internacional de Turismo), Colombia stands out with a prominent booth that highlights its growing importance as a tourist destination in Latin America and worldw
The World Travel & Tourism Council (WTTC) congratulates Saudi Arabia for welcoming over 100 million tourists, achieving a milestone seven years ahead of its o