The launch event for the 27th edition of the International Tourism Fair of Latin America (FIT) took place, marking the beginning of one of the most important tourism events in the region. FIT will be held in Buenos Aires from September 30th to October 3rd, with Italy as the guest country, promising to be a celebration of tourism in all its splendor.

This year, FIT will see a 9% increase in the number of exhibitors compared to the 2019 edition, demonstrating the fair's steady growth despite the challenges the tourism industry has faced in recent years. Twenty-four Argentine provinces and 40 foreign countries will participate, consolidating its position as an essential meeting point for Latin American and global tourism.

Andrés Deyá, President of FIT, emphasized the importance of this event and its contribution to the growth of tourism in Argentina. Deyá stated, "Tourism is one of the activities with the greatest growth potential in our country. We have built a solid foundation that managed to withstand even a pandemic, and I believe that we are finally understanding that there is no limit."

The press conference featured prominent figures in the tourism industry, including Matías Lammens, Minister of Tourism and Sports of the Nation, Fabrizio Lucentini, Ambassador of Italy in Argentina, Lucas Delfino, President of the Tourism Authority of the Government of the City of Buenos Aires, Gustavo Hani, President of the Argentine Chamber of Tourism, and other key representatives of the industry.

Matías Lammens, Minister of Tourism and Sports of the Nation, highlighted the global importance of FIT and how it reflects the potential of the tourism industry in Argentina. He emphasized that the fair holds a central place in the tourism calendar and promotes the country's development.

Lucas Delfino, President of the Tourism Authority of the City of Buenos Aires, emphasized the relevance of meetings tourism and the opportunity that FIT offers to place this sector in a leading position worldwide.

Ambassador Fabrizio Lucentini of Italy highlighted the ties between Argentina and Italy and the significance of the "Roots Tourism" proposal at FIT. He also emphasized the "Roots Tourism" project and the hope of strengthening tourism flows between the two countries.

In summary, the 27th edition of FIT promises to be an impactful event that brings together the Latin American and global tourism industry. With Italy as the guest country, this fair offers unique business opportunities and a celebration of tourism in all its forms. From September 30th to October 3rd, La Rural in Buenos Aires will be the epicenter of tourism, with presentations, booths, and business rounds that will drive the growth of the tourism sector in the region.