Region:
USA
Category:
Society

Tinder, Hinge, OKCupid, Plenty of Fish and other dating app sencourage vaccination 

  • Tinder, Hinge, OKCupid, Plenty of Fish and other dating app sencourage vaccination 
    Dating Apps are attempting to make getting vaccinations “sexy” in a new partnership with the White House. Tinder, Hinge, OKCupid, Plenty of Fish and other dating app sencourage vaccination 
Region:
USA
Category:
Society
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Singles using Tinder and other popular Match Group-owned dating apps will soon be able to display their vaccination status as a badge on their profiles.

The new feature is part of Dallas-based Match’s effort with the Biden administration to promote COVID-19 vaccines to the American public.

Dating Apps are attempting to make getting vaccinations “sexy” in a new partnership with the White House.

Tinder, Hinge and OkCupid are amongst the dating apps that are part of the initiative, which will allow users to see if their potential dates are either fully vaccinated, not yet vaccinated or ‘prefer not to disclose’.

In exchange the apps are giving users premium features. Hinge will offer a free ‘Rose’ to users who set their vaccination status, Tinder will give you a free ‘Super Like’. Both of these ‘premium features’ will tell a potential date that they’re interested, so increasing the chances of matching. According to research from Tinder, you are more likely to get a date if you have been vaccinated: more than half of their Gen Z users says they’re only interested in going on a date with a person who is vaccinated. However, a different study found that Americans under 35 are least likely to say they will get vaccinated.

On Tinder, anyone who adds a sticker to their profile promoting their vaccination status between June 2 and July 4 will be gifted a free Super Like. (Proof of vaccination isn’t necessary, but really, you should get vaccinated if it’s available where you live.) Tinder and other apps will also add vaccination site resources from Vaccine.gov to help people figure out where they can get the shot nearby.