U.S. Travel's IPW, the premier trade show for the U.S. travel industry, has officially opened exhibitor registration for its 2025 event, scheduled to take place from June 14-18 in Chicago. This annual event is a cornerstone for the U.S. travel sector, fostering over $5.5 billion in future travel to the United States by connecting international travel buyers, media, and U.S. travel companies.

With exhibitor registration now open, excitement is building for what promises to be another impactful IPW event. Chicago, known for its rich history, cultural landmarks, and vibrant arts scene, provides an ideal backdrop for the gathering. Attendees can look forward to not only forging valuable business connections but also experiencing the unique energy and attractions that Chicago has to offer.

As the U.S. travel industry continues to recover and grow, IPW 2025 is set to play a pivotal role in driving international tourism to the country, ensuring that the U.S. remains a top destination for travelers worldwide.

What is IPW?
IPW, formerly known as International Pow Wow, is a major event in the travel industry calendar, organized by the U.S. Travel Association. It serves as a marketplace where U.S. destinations and travel organizations meet with international travel buyers and media. The event facilitates direct, face-to-face interactions that are crucial for building relationships, negotiating deals, and setting up future travel to the U.S.

Over its five-day run, IPW creates a bustling hub of activity with a format that includes pre-scheduled appointments, networking events, and educational sessions. These interactions are designed to maximize business opportunities, making IPW one of the most effective platforms for expanding international tourism to the U.S.

What Happens at IPW?
IPW is more than just a trade show; it is a dynamic marketplace that showcases the best of what the United States has to offer to the world. More than 6,000 travel professionals are expected to attend IPW 2025, including U.S. destinations, attractions, hotels, and transportation companies, as well as international buyers from over 70 countries.

During the event, exhibitors will have the opportunity to meet one-on-one with hundreds of international and domestic buyers and media. These appointments allow for in-depth discussions about travel products, negotiations on contracts, and the establishment of new business partnerships. Additionally, IPW offers numerous networking events where attendees can connect in a more casual setting, fostering relationships that can lead to future collaborations.

Why IPW Matters
The impact of IPW on the U.S. travel industry is substantial. By facilitating connections between U.S. travel companies and global buyers, IPW helps to secure billions in future travel bookings. This not only boosts the U.S. economy but also promotes the diverse travel experiences available across the country, from major cities like Chicago and New York to less-explored destinations.

The event also offers educational opportunities, with sessions that cover the latest trends in travel, marketing strategies, and the evolving preferences of international travelers. These insights are invaluable for U.S. companies looking to tailor their offerings to the global market.

For more information on how to register as an exhibitor for IPW 2025, visit the official website.